Thursday, 11 October 2012

Group: Costume

  • The first 'scene' of our music video will be an award ceremony. Although the ceremony will be presented as a small and little known one, hence giving reason for the protagonist to be unhappy about winning 'best supporting actress,' we would still want our actors to be dressed in a formal manner.
  • So we have decided to have costumes that you would commonly see at a black tie event, such as suits and dresses.
  • To make our protagonist stand out, we plan to have her in a green dress to create juxtaposition with the monochrome costumes of the extras in the scene.
  • During the bridge of the song, the protagonist is singing on a stage. During these shots, she will be wearing the same dress that she receives the award in from the beginning of the video.
  • Other than this, in the rest of the 'meat' shots of the video, our protagonist's costume will be a more casual dress.

 
  • We have chosen to have our protagonist in dresses to reflect the glamorous and feminine connotations of the lyrics.
  • Our intention is that the effect of these costumes will create the effect of verisimilitude, making the narrative more believable for the audience.
  • Having formal and expensive-looking costumes is a genre convention, as music videos often show values of celebrity lifestyle, such as cars, money and- in this case- clothes.

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